Monday, October 27, 2008

Stupid, stupid cross-promotion.

Lately, it seems as though the Susan G. Komen "HEY GUYS IT'S BREAST CANCER!!" Foundation has achieved a monopoly on pointless cross-promotion.  From soup to yogurt, frozen meals to kitty litter (you tell me I'm wrong), that damn pink ribbon is on everything.  They've stopped even trying to make a connection between the product I'm buying and the relative level of my awareness.

And yet, none of that even comes close to attaining the level of "Wait, what?" that today's crappy cross-promotion enjoys.  Sit back, relax, unfocus your eyes, and try not to think too hard about what I'm about to show you, because something in your brain might go "twing" and you'll show up on next week's episode of House.  Hint:  it won't be Chagas' disease or lupus, either.  


This sticker. It was on a pumpkin. The kind that will be turned into a jack o' lantern. A pumpkin. Member of the squash family, maybe you've seen one? Big, orange... piratey? No. No, it is not in the least piratey.  What the hell.  I guess the people at Disney figured out that, like, kids help to pick out their pumpkins, so maybe this sticker will raise their awareness that there are pirate movies out there?  Kids have to go to the doctor, too.  Can we brand flu shots with Hannah Montana and the Jonas Brothers?  It would be neat.

I do deeply appreciate the swashbuckling font in which they've printed the code for "large pumpkin."  Now, that's a 4735 that looks like it's about to shiver a timber or two.

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